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I asked ChatGPT to do my job... Here's what it can do, and can't. Today, anyway.
Nothing shuts down a win/loss interview faster than an overly scripted or canned approach! Here's a conversational method that avoids the pitfall of a "robotic interview", and gets your respondent to open up and share the information you seek.
Protect your win/loss program from cutback or cancelation with a rigorous ROI measurement.
How big should your program be? Read this to find out how to plan the right number of interviews for your company.
Using confidential interviews to get honest and unbiased customer feedback.
How to get Sales' support for win/loss--a top issue for every program!
The subtle and surprising reasons why you examine both wins and losses in fintech.
How to turn unstructured content of an interview into actionable data
With win/loss, as in most things, if everything is important, nothing is important. Here's how you can use win/loss to identify and focus attention on the issues that matter the most to winning more deals.
In FinTech, competition comes from in-house teams as much as rival vendors. Here's how to approach that issue in win/loss.